How We're Ranking Digitize Mtaani in the Top 3 on Google In Kenya
Achieving ranking on Google in Kenya requires a well-structured SEO strategy. At Digitize Mtaani, we are implementing a proven method to dominate search engine results and drive high-quality organic traffic. This strategy focuses on optimizing service pages, creating high-value content, and building authoritative backlinks. Here’s the step-by-step process we are following.
1. Optimizing Service Pages for Ranking on Google in Kenya
Digitize Mtaani already has several service pages set up. Our first step is to optimize these pages for transactional keywords that potential clients are searching for, such as:
Social Media Marketing Services (e.g., “social media marketing agency,” “best social media marketing services”)
PPC Advertising (e.g., “Google Ads agency,” “PPC management services”)
SEO Services (e.g., “SEO consultant,” “affordable SEO services”)
For each page, we ensure that the target keyword is placed in:
Meta Title
Meta Description
H1 Tag
URL Slug
500-1,000 words of keyword-optimized content at the bottom of the page
This ensures our pages are fully optimized for both users and search engines.
2. Creating New Service Pages for Additional Keyword Opportunities
Next, we identify high-value transactional keywords that we can use to create additional service pages. Some of these include:
- Facebook Ads Management (“Facebook advertising agency,” “hire Facebook ads expert”)
- Instagram Marketing Services (“Instagram marketing agency,” “Instagram ads management”)
- Local SEO Services (“local SEO expert,” “SEO services for small businesses”)
- E-commerce Marketing Services (“ecommerce SEO agency,” “Shopify marketing services”)
- Lead Generation Services (“B2B lead generation agency,” “lead generation services for small businesses”)
For each new service page, we apply the same SEO best practices to ensure they rank well on Google.
3. How Internal Linking Helps in Ranking on Google in Kenya
A strong internal linking structure is crucial for SEO success. Digitize Mtaani already has a growing collection of blog content, so we strategically place internal links within these blogs to boost the authority of our service pages. We prioritize:
Finding blog posts that have backlinks and adding internal links to relevant service pages
Ensuring service pages link to one another in a logical way to improve navigation and SEO value
4. Publishing High-Quality Blog Content to Support Service Pages
To further strengthen our service pages, we regularly publish high-value blog content targeting informational keywords. These blog posts:
Provide valuable insights that align with the services we offer
Attract organic traffic by answering common industry questions
Internally link to the relevant service pages to improve their rankings
For example, if we’re trying to rank our “Facebook Ads Management” service page, we might publish blog posts like:
“How to Run Profitable Facebook Ads for Small Businesses”
“Top Facebook Ad Strategies That Drive Sales in 2024”
“Why You Need a Facebook Ads Agency to Scale Your Business”
This not only builds topical authority but also helps convert blog readers into paying clients.
5. The Role of Backlinks in Ranking on Google in Kenya
Backlinks remain a major ranking factor in SEO. To boost our rankings, we secure high-quality backlinks from reputable websites. We focus on:
Getting links from sites in the digital marketing and business growth niche
Targeting websites with stable or increasing organic traffic
Prioritizing sites with a Domain Rating (DR) or Domain Authority (DA) over 30
By acquiring these backlinks, we increase the authority of our service pages, pushing them higher in Google search results.
The Impact: Higher Rankings, More Traffic, More Clients
With this strategy in place, Digitize Mtaani will see:
A surge in transactional keyword rankings
Increased organic traffic to service pages
More high-quality leads and conversions
This is how SEO for service businesses should be done. By following this structured approach, we are positioning Digitize Mtaani as a top-ranking digital marketing agency on Google.
Final Thoughts
If you want to rank higher on Google and attract more clients, contact Digitize Mtaani today! Our team of SEO experts will develop a customized strategy to help you dominate search engine results.