Panasha Tours and Travel in Kenya specializes in offering a variety of travel and tourism services. They provide personalized travel packages, including safari tours, beach vacations, and cultural experiences across Kenya and East Africa. Their services also include flight bookings, hotel reservations, car rentals, and guided tours, catering to both local and international travelers. Panasha Tours focuses on creating memorable travel experiences, highlighting Kenya’s rich wildlife, scenic landscapes, and diverse cultural heritage.
Challenge
Panasha Tours and Travel needed a website that could handle a large variety of requests while providing a streamlined user experience. Their main goals were to increase online inquiries, improve the visibility of their tours, and offer an easy-to-navigate platform for customers to explore destinations in Kenya and East Africa. Additionally, the website had to be mobile-responsive and optimized for search engines to drive organic traffic.
Solution
Our team at Digitize Mtaani focused on delivering an optimized web design tailored to the travel industry in Kenya. We implemented the following:
- A visually appealing, responsive design that adapts perfectly to both desktop and mobile devices.
- Easy-to-navigate tour pages with clear calls-to-action, allowing users to quickly find and inquire about specific destinations.
- SEO-friendly content and structure to improve search engine rankings and drive organic traffic.
- A secure booking inquiry form to capture leads efficiently.
Results
- Brand Perception: Positive feedback from clients on the refined and professional look.
- Increased Leads: 35% increase in inquiries through the contact form.
- Improved User Retention: 20% longer average session duration.